About Case > WHY THIS INDUSTRY?
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Home improvement has become the great national pastime. Whether remodeling a kitchen, adding a family room, installing replacement windows, or simply changing a light fixture, millions of Americans each year undertake some type of home improvement project. For most homeowners, investing in their homes in this way not only improves their comfort and safety, but also their ability to build wealth and achieve financial security. For society as a whole, home improvement spending bolsters annual growth of the economy at the same time that it preserves and enhances the nation’s $13 trillion housing stock.
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| -Joint Center for Housing Studies |
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- The remodeling market is growing at a rapid pace with no end in sight. In fact, the growth pace has quickened over the past couple of years.
- Remodeling represents 40% of the residential construction market and continues to grow
- Leading indicators of future remodeling growth including; homeownership rate, the aging of existing homes, existing home sales and a strong refinance market, all remain strong
- There is a huge stock of existing homes that are reaching peak spending years for home improvement projects
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| Source: Joint Center for Housing Studies |
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